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YouTube Festival: ‘Bothism’ can deliver ‘12% incremental reach’ on TV plans

Raleigh Howe by Raleigh Howe
October 12, 2021
in Health
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YouTube Festival: ‘Bothism’ can deliver ‘12% incremental reach’ on TV plans
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Industry leaders talk up benefits in YouTube upfronts event heavy on endorsements, but light on new innovations…
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