ASA rules William Hill voucher encouraged irresponsible gambling

The Advertising Standards Authority (ASA) has upheld a complaint against William Hill, ruling that a voucher promotion in its betting shops risked encouraging irresponsible gambling. The case centred on a voucher printed from a gaming machine on 3 April 2025. It told the recipient: “You’ve won a £5 cash match on any game!” and added: ……
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